The Customer Feedback Center Advantage
Home > Products > The Customer Feedback Center Advantage
In today’s rapidly growing online business economy, companies are spending a significant amount of marketing dollars to drive
customers to their website. However, due to the lack of a centralized online feedback and customer communications tool, most of
these customers interact with their website without their sales people and management teams ever knowing. Every time a customer
downloads a new product brochure, searches their Knowledge Base for answers, makes a support request, completes a survey, registers
for an event, etc., they are providing critical sales insights that almost never make their way to sales people
when they need it the most!
What are the ramifications? Their customers aren't getting the timely answers and support they need, and these companies are
losing business as a result.
The Customer Feedback Center™ has been designed to manage your customers' interactions online, and
provide a centralized tool for monitoring and acting on these numerous interactions and communications. In addition, the
Customer Feedback Center simultaneously measures those activities at the customer level, providing valuable
insight that your sales people and management team could only dream of gaining in the past.
Your customers know that most websites have a "Contact us" page they can use to communicate with a company.
The Customer Feedback Center deploys along side your company's existing website to
provide the most advanced "Contact Us" management solution (or extranet) for all of your customer
communications, interactions, feedback and online requests.
How It Works
At the heart of the Customer Feedback Center is our centralized database that tracks all communications and
interactions for every one of your customers. This information is provided in real-time to the people who need it the most – your
sales, marketing, service, support and management teams. Through the use of the Customer Feedback Center,
companies are able to:
-
Maintain a single user interface and database to manage, measure and act on all customer activity, requests, feedback
and support requirements
-
Track each customer's communications and website activities including:
- Report on all customer activities real-time through dashboards and detailed reports
- Store and analyze historical customer data
Learn More...
